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Conversion tracking setup

Every other service depends on this one. If the numbers are wrong, bidding, reporting and budget decisions are wrong too. We make GA4, Google Ads, Meta and your CRM count the same sales and leads, once, with consent handled correctly.

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Who it's for

  • Anyone running ads whose platform numbers don't match the shop or CRM
  • Companies with visitors in the EEA or UK and no working Consent Mode v2
  • Teams about to raise their ad budgets

What you get

  • An audit of every tag, pixel and conversion action
  • GA4 events for purchases or leads, with value and currency
  • Google Ads conversions with Enhanced Conversions
  • Meta Pixel plus Conversions API with deduplication
  • Consent Mode v2 connected to your cookie banner, tested for both choices
  • One live dashboard and a written handover

How it runs

  1. Day 1: access and audit.
  2. Days 2–4: fixes and new tags, tested end to end.
  3. Day 5: dashboard, handover and a 30-minute walkthrough.

Questions

Do I need server-side tracking?

Not always. It helps when browsers block tags or when Meta needs cleaner data. After the audit we tell you whether it pays off at your volume.

Which tools do you work with?

GA4, Google Tag Manager, Google Ads and Meta, plus common shop and CRM systems such as Shopify, WooCommerce, HubSpot and Pipedrive.

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